Local Business Listings
What is a local business place? Google Local Places, which used to be classified as Google Local Maps, is positioned down the center of the organic section with a little balloon representing your business on the map. Bing local listings and Yahoo local listings are the local business listings represented usually next to the map in the middle section of the page on a local search result.
Local business listings are very important for your business to help you gain additional exposure on the search engines, in turn generating more leads for your business. Each local business listing is powered by relevant and verifiable information about your business. The business name, phone number and address are 3 important components of the listing and are usually the exposed portion.
Behind the scenes of your local business listing is a detailed form or profile that if fully completed and optimized can help your position on the local maps, resulting in more impressions, clicks and phone calls.
Google has made changes to how the local places listings are represented on the page, and we noticed listings with the websites actual optimization merged together. This is a whole other dynamic to the local search engine optimization game.
Mobile apps like Google Maps on the iPhone (which comes pre-loaded), or Google Places (an app that can be downloaded to your smart phone) also displays local business listing information. The importance of having your business well represented on local places and local maps is so that ready to buy consumers have your information at their fingertips.
Local Metro Leads includes all local places and local maps listings optimization in every internet marketing services package. Local listings are not a paid item with the major search engines at this point, but we will put forth our best efforts much like SEO to deliver you great exposure and great lead results. Call 214.646.8717
